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Content Strategy for the Web ebook

Content Strategy for the Web. Kristina Halvorson

Content Strategy for the Web


Content.Strategy.for.the.Web.pdf
ISBN: 0321620062,9780321620064 | 135 pages | 4 Mb


Download Content Strategy for the Web



Content Strategy for the Web Kristina Halvorson
Publisher: New Riders Press




Key to web charm, to awesomeness online, and we recommend you Do Epic Shit. There are many misconceptions about what this role is in its entirety. For planning, creation, & re-use of content: What content. This ain't no Field of Dreams,” one of our clients recently observed. What else can I do but devote all of my time to researching content strategy, usability, responsive web design, and all of those other concepts that “web” people must know? Over the past few years the phrase "content strategy" has been popping up more and more in discussions about the web and other interactive media. € due to how consumers & buyers are changing. Online, you build it and it's entirely possible that no-one will ever know, let. When & why; See Kristina Halvarson's book, Content Strategy for the Web. Anything epic requires a strategy, lots of work, and Kristina will teach you how to create meaningful content in Content Strategy for the Web. If a management consultant and a website copy writer got married, then Content Strategy for the Web would be their first child.